"When it rains or shines, it's just a state of mind." The Beatles, Rain
Download A Printable
2008 Advertiser Information Kit in PDF format!
The Laurel Mountain Post is a bimonthly publication designed to focus on the people, places and events at the heart of Westmoreland County. We print stories about real people and their daily lives; feature local merchants, craftsmen and professionals; present short pieces of art & literature; and never lose sight of what makes this area a great place to call home. Most of our writers are not professional reporters, but accomplished local practitioners with years of experience in their respective fields who bring credibility and personality to every article. In October 2006, the BBC News quoted us as “the voice of Pennsylvania.”

Together, we are active members of the Latrobe, Ligonier and StrongLand Chambers of Commerce, the Pennsylvania Newspaper Association, and the Pittsburgh Advertising Federation. Our team works with the leaders in the regional business community to produce the area’s most popular local features magazine. Over the past three years, our distribution of 15,000 has reached into the neighboring counties of Allegheny, Armstrong, Indiana, Somerset, Bedford, Cambria, Washington, and Fayette. Our 2007 web traffic increased by over 45%. Every day, more and more readers and advertisers across Western Pennsylvania are discovering the innovation and charm of the Laurel Mountain Post.

Cathi Gerhard Williams, Editor & Publisher


Welcome to Westoreland County's
most popular local features magazine . . .
Design Studio
Our creative services division, biffBOOcommunication, can help you develop a custom advertising campaign and print ad layout as a FREE* part of your simple display ad price. We can take your existing logo or help you punch up your identity with a new one. Talk to us about your market needs, and we’ll suggest targets, frequency, concepts and other ideas to get you noticed and make this year’s promotion efforts a success!

*All designs are for exclusive use in the Laurel Mountain Post unless an external advertising agreement is developed and signed.

Ad Contracts
We require a signed ad contract for each issue as a record of our agreement and approval on final design proofs. Consider a flexible annual advertising agreement to keep your brand in front of our audience and to qualify for special pricing! And as an annual advertiser, we’ll add your website link as a Featured Business listing on our Links page. Our sales department offers 30-day billing (electronic or paper) on all advertising, but will assess a $10 late fee for each month an account remains past due.
Shapes & Sizes

We offer a variety of advertising opportunities for any budget and accept most file formats (PDF preferred):

Business Card

Keep it simple and use your existing business card as a 3.5” wide x 2” tall advertisement, priced at $100 for BW. Please provide us with a digital file or a crisp, clean card to scan. All business cards are as-is: no free design services are available.

Custom Display Ads

Use your own design (or let us create a fresh layout for you) in one of our standard sizes:

1/8 page


1/4 page

1/2 page


Whole Page

Inside Covers


Back Cover
2.75" H x 4.75" W (horizontal)
5.75" H x 2.25" W (vertical)

5.75" H x 4.75" W (vertical)

5.75" H x 9.75" W (horizontal)
11.75" H x 4.75" W (vertical)

11.75" H x 9.75" W (vertical)

Up to 12.75” H x 10.5 “ W (vertical)
full bleed available

Up to 12.75” H x 10.5 “ W (vertical)
full bleed available
BW: $250.00, Color: $500.00


BW: $350.00, Color: $700.00

BW: $500.00, Color: $1000.00


BW: $900.00, Color: $1800.00

Color: $2200.00 (BW not available)


Color: $2500.00 (BW not available)

Cheering Section
“I read the paper front to back!!!”

“I just picked up a copy of the Laurel Mountain Post for the first time yesterday in Greensburg and was impressed with the quality of your publication.”

“Recently, my mom sent me clippings from a newspaper I had not previously seen or heard of. I enjoyed the reading. The subject was interesting AND the article meant something to me – it was news about MY hometown (and not bad news, either)! I was proud to share it. I showed friends the relief map of Western PA that is on my office wall while pointing out the places referenced in the article. Whenever I meet someone from Westmoreland County, I will be sure to inform them of your exceptional paper. You have made this Marine feel so much more connected to his roots. Bravo. Encore.”

“We have read the most recent edition at least three times over. It offers so much on each page . . . It’s the perfect companion for those who have lived here, those who just got here, and for those of us who haven’t quite taken the time to look around.”
Keep In Touch
P.O. Box 227 | Latrobe, PA 15650 | advertising: 724-331-3936 | editorial: 724-689-6133
Office Hours by Appointment at 137 East Main Street in Ligonier, Pennsylvania

advertising@laurelmountainpost.com

We are now pleased to accept the following credit cards through Citizens Bank/Royal Bank of Scotland: